Author Archives: fasshonaburu

Blogging through tragedy

keep calm and blog onOne of the common distinctions between a blog and a news website is the personal connection built up over time. Bloggers love to share joyful news such as an engagement or pregnancy with their readers. In fact, this girl even live streamed her wedding on her blog! But what happens when tragedy strikes?

Some of you may know last year my husband shocked me by asking for a divorce. For months I cried myself to sleep, needed to be constantly distracted and occasionally spent a weekend lost in a coma-like state of depression. But when you look back at those months on my blog, there is barely a hint of what I’m going through. And then, when I was finally ready, I made an announcement on my blog letting people know what I was going through.

When going through personal stuff, sometimes the last thing you feel like doing is blogging. But suddenly disappearing for a few weeks without explanation will hurt your blog in the end. So what do you do?

Let your readers know. You don’t have to go into great detail, especially when everything is fresh, but let people know if you’re taking a break or will be posting less frequently than usual.

Try blogging as a distraction. It’s not for everyone, but I found that by spending some time doing my regular blogging routine helped distract me from my life imploding and gave me a sense of normalcy. It doesn’t hurt to try!

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Your Blog On Vacation

Everyone should take a vacation now and then, but what do you do with your blog? You’d be surprised with the number of options available to you, each with their individual pros and cons!

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Should My Blog Have a Google+ Page?

While many big business have created Google+ Pages, I wasn’t necessarily sold on the idea that having one for my blog was a good use of my time. But 90 million new users since June is a pretty compelling story! So I decided to do a little digging to see if this new social network had unique value worth the time spent creating and maintaining another online account… or if I should be Pinning and Instagraming instead! Continue reading

So You Were Declined for NYFW – Now What?

Thank you for your interest in Mercedes-Benz Fashion Week In New York F/W 2012 Press and Industry Accreditation. We regret to inform you that you have not been accredited for the Mercedes-Benz Fashion Week In New York F/W 2012….

OK, first stop and take a breath. The above words are crushing to read, especially if you’ve already started planning your trip, but now is not the time to panic!  If you are dead set on going to New York Fashion Week, there are still a few options left to you.

First off, you can appeal the decision. I’ve known an A-list blogger or two who were denied in the past and got the decision turned around. If you feel that you can convince them to change their minds, give the office a ring at 646-871-2404. Just don’t say, “Don’t you know who I am?” Continue reading

So You’re Accredited for NYFW – Now What?

A slew of emails went out recently letting people know they had either been approved or denied for press credentials for New York Fashion Week this February. It’s getting tougher and tougher to get approved, but if you were lucky enough to get a “Yes” you may be thinking, “Now what?” Well get ready, because now comes the tough part!

  • Make travel arrangements. If you haven’t already, make sure you set up your travel arrangements ASAP! Nearby hotels have already sold out and jacked up their rates, but my favorite place to find a crashpad is definitely airbnb - especially since there’s so few options near Lincoln Center! And I recommend taking either Bolt Bus or Vamoose which both are clean and reliable. Continue reading